Fri 03 May, 10:00 am - 4:00 pm
Hear from professional practitioners about important new trends in audience insights, including how audience research is conducted to understand visitors (onsite and online) and non-visitors, and how the reach and impact of these activities are measured to inform planning and decision-making and gauge success. The afternoon will include a practical activity in small groups led by the Museums Victoria Audience Insights team.
Australian Centre for the Moving Image (ACMI)
Melbourne VIC 3000
Additonal Comments (Dietary requirements, etc)